research company technology

A Guide to High Technology and the Top Market Research Companies

Market research is essential for high tech products, guiding businesses with valuable insights on consumer needs, trends, and competition. Top research companies are key in driving informed decisions, shaping product development through market trends, consumer preferences, and emerging technologies. These firms help identify market gaps, predict demand, and refine features to meet evolving consumer needs in the fast-paced tech industry.

Learn more about technology market research firms

Top market research companies in high tech provide expertise in data analysis, market segmentation, and consumer behavior for data-driven decisions, minimizing risks, optimizing strategies, and seizing tech opportunities. Evaluation criteria include industry track record, research quality, actionable insights, scalability, responsiveness, and adaptability. Understanding how marketing research fuels innovation, shapes strategies, and the importance of collaboration guides in choosing the right partner for strategic navigation in the high tech industry.

Find top technology market research firms by checking out our directory listings below.

What is Technology Market Research?

What is a technology market research company, what are the qualities of a top technology research company.

Featured Experts in A Guide to High Technology and the Top Market Research Companies

Learning Resources

in High Technology [market sector expertise]

Service or Speciality

A/B Testing

Acquisitions

Advanced Analytics

Advertising Agencies

Advertising Effectiveness

Advertising Research - General

Advertising Response Modeling

Advertising Tracking

Africa / Middle East

African-American

Agile Research

Agriculture / Agribusiness

Alcoholic Beverages

Apparel / Clothing / Textiles

Artificial Intelligence / AI-Powered Platforms

Association Membership

Attitude & Usage Research

Audience Research

Audio Recording

Australia / Pacific Rim

Automated Market Research Platforms

Automated Speech Transcription

B2B Research - General

Banking - Commercial

Banking - Retail

Biotechnology

Blockchain Solutions

Brainstorming / Facilitation

Brand / product / service launch

Brand / product / service repositioning

Brand Equity

Brand Identity

Brand Image Tracking

Brand Loyalty / Satisfaction

Brand Positioning

Build brand equity

Bulletin Boards

Business Insights

Business Intelligence Software

Business-to-Business

CAPI - Computer-Aided Personal Interviewing

CATI - Computer-Aided Telephone Interviewing

CX - Customer Experience

CX Benchmark Studies

Candy / Confectionery

Cannabis / CBD

Car Clinics

Casinos / Gambling

Census Data / Demographic Analysis

Central America

Central Location

Chemical Industry

Claims Substantiation

College Students

Communications

Communications Strategy Research

Competitor Shops

Computer Hardware

Computer Software

Concept Development

Concept Optimization

Concept Testing

Concept Testing - Advertising

Conjoint Analysis / Trade-off/Choice Modeling

Construction Industry

Consultation

Consumer Durables

Consumer Research - General

Consumer Services

Consumer Trends

Content Analysis Research

Controlled Store Tests

Convention / Tradeshow

Copy Testing - Digital Media

Copy Testing - TV

Copy Testing - Traditional Media

Corporate Image/Identity Research

Cosmetics / Beauty Aids

Credit Cards

Cross-Media Measurement

Cross-Tabulation Systems

Crowdsourcing & Co-creation

Crowdtesting

Customer Loyalty / Value

Customer Satisfaction

DIY Surveys (do-it-yourself)

Data Analysis

Data Integration

Data Mining

Data Processing

Data Tabulation

Data Visualization & Dashboards

Defend market share

Defend price premium

Defend sales, volume

Demographic Analysis

Develop, revitalise market

Digital Media

Digital Media Research

Distribution Checks

Doctors / Physicians

East Asia & China

Electronics

Emotional Measurement

Employee Experience & Satisfaction

Employee relations, recruitment

Enterprise Feedback Management

Entertainment Industry

Environment & Sustainability

Ethnic Groups

Ethnography / Observational Research

Executive / Professional Search

Executives / Professionals

Exercise & Fitness

Exit Interviews

Eye Tracking

Facial Coding & Analysis

Field Audits

Field Services

Financial Industry

Financial Services Professionals

Focus Group Facility

Focus Group Facility - Non-Traditional

Focus Group Recruiting

Focus Groups

Focus Groups - International

Focus Groups - Pop-Up

Foods / Nutrition

Forecasting & Predictive Analytics

Foreign Language

Fragrance Industry

Freelancers

Full Service

Gain new customers

Gamification / Research Games

Gaming / Gamers

General - Healthcare

Generation X

Generation Y / Millennials

Generation Z

Geo-Demographic Research

Global Capabilities

Global, multinational branding

HMOs / Managed Care

High Net Worth

High Technology

Hispanic / Latino

Home Use Tests

Hospital Personnel

Hospital Purchasing Agents

Hospitality / Hotels / Resorts

Hospitals / Nursing Homes

Household Products/Services

Hybrid / Mixed Methodology

IT & High Tech Professionals

IT Professionals

IVR - Interactive Voice Response

Idea Generation

Implicit Association

In-Depth (IDI) / One-on-One

In-Depth / One-on-One

In-Home / Door-to-Door

Increase awareness

Increase market share

Increase sales, volume

Industrial & Manufacturing

International / Multi-country

International Consumer Market Research

Internet of Things (IoT)

Investment Banking

Journey Mapping

Knowledge Management Systems

Lawn & Garden

Legal / Lawyers

Lifestyle & Value Trends

Line / Franchise Extension

Low Incidence

Mail Questionnaires / Surveys

Mall Intercept

Manufacturing / Machinery

Market & Competitive Intelligence

Market Opportunity Evaluation

Market Research Training

Market Segmentation

Market Simulation

Marketing & Sales Effectiveness

Mass Merchandisers

Mature / Seniors

Measurement

Media Attribution Research

Media Industry

Media Market Research

Medical / Health Care

Medical / Healthcare Professionals

Merchandising Audits

Mobile Ethnography

Mobile Insight Communities

Mobile Panels

Mobile Qualitative

Mobile Surveys

Mock Juries

Moderator Services

Moderator Training

Movies / Streaming / TV

Multi-Country Studies

Multicultural

Multivariate Analysis

Music Tests

Mystery Shopping

NPS Measurement

Naming Research / Name Development

Neuromarketing

New Products

Non-Profit / Fund Raising

North America

Nurses / Nurse Practitioners

Omnibus Surveys

One-on-One / In-depth Interviews (IDIs)

Online - Qualitative

Online - Quantitative

Online Communities - MROC

Online Diaries / Journals / Blogs

Online Focus Group Platforms & Software

Online Panels

Online and Mobile Platforms

Open-End / Verbatim Response Coding

Packaged Goods

Packaging Development

Packaging Testing

Panel Data Processing

Passive Data Collection

Payments & Incentives

Perceptual Mapping

Personal Care Items

Pet Owners / Foods / Supplies

Pharmaceutical - OTC Medicines

Pharmaceutical - Prescription Medicines

Pharmacists

Political Polling

Post-Launch Tracking

Pre-Recruiting

Prediction Markets

Preventive Healthcare

Price / Pricing

Price Audits

Price Elasticity

Print Media Readership Studies

Print Publishing

Problem Detection / Dissatisfaction

Product Development

Product Market Research

Product Optimization

Product Purchasing / Sample Pick-up

Product Testing

Product Usability Testing

Professionals / Executives

Promotion Development / Evaluation

Proprietary Panels

Psychographic Research

Psychological / Motivational Research

Public Opinion Research

Purchase Behavior

Qualitative

Qualitative Research

Qualitative Services - General

Quantitative Research

Questionnaire / Survey Design

Questionnaire Coding

Questionnaire Design

Quick Service Restuarants (QSR)

Recruiting Research

Remote User Testing

Report Writing

Reputation Research

Restaurants / Food Service

Retail Industry

Sample & Recruiting

Sample Database / Sample Marketplace

Sample Fraud Detection & Remediation

Secondary Research / Desk Research

Segmentation

Semiotics Research and Analysis

Seniors / Mature

Sensory Research

Sentiment Analysis

Service Industries

Service Quality Needs & Measurement

Shopper Insights

Small Business / Startups / Entrepreneurs

Smart Products

Social Listening & Analytics

Social, political, non-profit goals

South America

Southeast Asia & India

Statistical Analysis

Store Audits

Store Layout/Design/Flow/Signage

Strategic Research

Streaming TV / Cable TV / Broadcast TV

Supermarkets & Grocery Stores

Surgical Products / Medical Devices

Survey Programming

Survey Recruiting

Survey Reporting and Analysis

Survey Translation

Syndicated / Published Reports

Taste Test Facility

Taste Tests / Sensory Tests

Teenagers / Youth

Telecommunications

Test Marketing

Test/Commercial Kitchen

Text Analytics

Text Chat / SMS / IM Sessions

Timed Response

Toys / Games

Tracking Research

Trade Associations

Trade Surveys

Trademark / Trademark Infringement

Transcription Services

Translation Services

Transportation

Upper Income / Affluent

Usability Lab

User Testing

Utilities / Energy

Veterinarians

Video Analysis / Analytics

Video Conferencing

Video Management Platforms

Video Recording

Virtual Reality / Augmented Reality

Virtual Reality / Virtual Shelf Testing

Voice Analysis / Analytics

Wearables / Sensors

Web Broadcasting / Streaming Video

Web Interviewing Systems

Website Analysis / Web Analytics

Website Usability / UX

Western Europe

e-Commerce / Online

Atlanta (GA)

Boston (MA--NH)

Chicago (IL--IN--WI)

Detroit (MI)

Los Angeles (CA)

Massachusetts

New York (NY--NJ--CT)

Ottawa-Gatineau (ON--QC)

Pennsylvania

Philadelphia (PA--NJ--DE--MD)

San Diego (CA)

San Francisco-Oakland (CA)

Washington (DC--VA--MD)

Vendor type

Data & Analytics

Data Collection

International

Panels / Communities

Qualitative Consultant

Software & Technology

Business Designation

HIPAA Compliant

HITRUST Certified

Minority-Owned Business

SBE Certified

Women-Owned Business

Clear filters ( 0 )

Related Specialties

Web Analytics & Website Analysis

Computer Hardware [market sector expertise]

Computer Software [market sector expertise]

Consumer Durables [market sector expertise]

Electronics [market sector expertise]

Technology [market sector expertise]

Compare High Technology [market sector expertise]

Focus Insite

Featured expert

Learn more about Focus Insite

You supply the project, we supply the people! Whether it's Consumer, Medical, B2B or IT Professionals, we will handle all your recruitment needs!

Why choose Focus Insite

Great Respondents

Quick Bid Turnaround

Incentive Processing

Daily Project Updates

Dedicated Project Manager

Save to my lists

B2B International

Learn more about B2B International

B2B International is a leading global business-to-business market research consultancy providing customized b-to-b research and intelligence studies.

Why choose B2B International

900+ global clients

Conducted 4,000+ studies

Researched 145+ countries

Researched every vertical

13 offices worldwide

Fieldwork Network

Learn more about Fieldwork Network

Our specialties include local and country-wide recruiting, managing and facilitating Mock Juries, Medical / Medical Device, and Global Research.

Why choose Fieldwork Network

Recruit local & national

Expert On-line Platform

Dedicated Proj Mgmt

50 countries & counting!

Over 40 years experience

Learn more about NewtonX

We’re the only B2B research company that solves the challenges of today’s insights leaders by connecting them with verified business expertise.

Why choose NewtonX

100% ID-Verified

1.1 billion reach

140 industries globally

Niche audiences

Custom recruiting

SIS International Research

Learn more about SIS International Research

SIS International Research, founded in 1984, is a leading full-service Market Research and Market Intelligence firm.

Why choose SIS International Research

Global Coverage

Full Service Capabilities

B2B & Industrial Research

Healthcare Research

Strategy Consulting

Learn more about Clearworks

We help orient your business around your customer to drive more meaningful human connection and design inspired products, services, and experiences.

Why choose Clearworks

Human-centered design

A collaborative bunch

More than just research

Industry agnostic

Engaging deliverables

Learn more about CatalystMR

CatalystMR is a global panel and MR services leader with 55 mil+ consumers, B2B and healthcare professionals across 59 countries.

IMR Institute for Marketing Research

Learn more about IMR Institute for Marketing Research

IMR Institute for Marketing Research has a wealth of services at its fingertips to support you throughout Germany and Europe with your research needs.

Why choose IMR Institute for Marketing Research

High flexibility

Ready for unusal solution

High client committment

Top project management

Over 20 years of experience

Rockbridge Associates

Learn more about Rockbridge Associates

Leading custom research firm serving the financial services, technology, e-commerce, education, travel and associations sectors

Why choose Rockbridge Associates

We listen to clients.

Our clients love us.

We deliver useful results

We care about quality.

Personal attention.

GMO Research & AI

Learn more about GMO Research & AI

An online audience engagement platform with access to a multi-country online panel network, providing a high standard of data quality.

Why choose GMO Research & AI

APAC Local insights

High standard of data quality

Local expertise

Cost efficiency

Quick turnaround

Wyckoff Partners

Learn more about Wyckoff Partners

Wyckoff Partners elevates the qualitative research experience through a focus on decoding the meaning of human interactions in research settings.

Why choose Wyckoff Partners

Focus on actionability

World class design

Seamless project mgmt

Expert moderating

Visually-engaging reports

Mindspeller

Learn more about Mindspeller

Track your brand in the world's largest EEG implicit brand association mind map and claim authentic frames of reference for your brand.

Why choose Mindspeller

Guaranteed Brand Equity

Neuro AI recommendations

No forced choice surveys

EEG validated

Actionable neuromarketing

Isurus Market Research & Consulting

Learn more about Isurus Market Research & Consulting

Isurus delivers research-based insights to help companies excel in B2B markets.

Why choose Isurus Market Research & Consulting

B2B Tech Expertise

High-Touch Service

Practical Guidance

Cathaya Research

Learn more about Cathaya Research

Cathaya Research is a full-service market research firm offering both qualitative and quantitative research services in the APAC markets.

Why choose Cathaya Research

Data quality

Tech & medical experience

Advanced analytics

Learn more about Voiceform

Voiceform lets you create voice, video, audio and text surveys and forms that feel like a conversation.

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